diff --git a/drivers/video/video_common.c b/drivers/video/video_common.c
index 6c02d663ca5..3a30dc7a260 100644
--- a/drivers/video/video_common.c
+++ b/drivers/video/video_common.c
@@ -204,8 +204,9 @@ static int video_read_reg_retry(const struct i2c_dt_spec *i2c, uint8_t *buf_w, s
 			LOG_HEXDUMP_ERR(buf_w, size_w, "failed to write-read to I2C register");
 			return ret;
 		}
-
-		k_sleep(K_MSEC(1));
+		if (CONFIG_VIDEO_I2C_RETRY_NUM > 0) {
+			k_sleep(K_MSEC(1));
+		}
 	}
 
 	return 0;
@@ -274,8 +275,9 @@ static int video_write_reg_retry(const struct i2c_dt_spec *i2c, uint8_t *buf_w,
 			LOG_HEXDUMP_ERR(buf_w, size, "failed to write to I2C register");
 			return ret;
 		}
-
-		k_sleep(K_MSEC(1));
+		if (CONFIG_VIDEO_I2C_RETRY_NUM > 0) {
+			k_sleep(K_MSEC(1));
+		}
 	}
 
 	return 0;