diff --git a/drivers/serial/Kconfig.atmel_sam3 b/drivers/serial/Kconfig.atmel_sam3
index d87e92da931..687dcee37a6 100644
--- a/drivers/serial/Kconfig.atmel_sam3
+++ b/drivers/serial/Kconfig.atmel_sam3
@@ -10,14 +10,6 @@ menuconfig UART_ATMEL_SAM3
 	for RX and TX, and does not have other pins
 	(such as CTS and RTS).
 
-config UART_ATMEL_SAM3_NAME
-	string "Device Name for Atmel SAM3 UART"
-	default "UART_0"
-	depends on UART_ATMEL_SAM3
-	help
-	  This is the device name for UART, and is included in the device
-	  struct.
-
 config UART_ATMEL_SAM3_IRQ_PRI
 	int "Atmel SAM3 UART Interrupt Priority"
 	default 0
diff --git a/dts/arm/arduino_due.fixup b/dts/arm/arduino_due.fixup
index 1a411fa78f8..8df0b1c7b96 100644
--- a/dts/arm/arduino_due.fixup
+++ b/dts/arm/arduino_due.fixup
@@ -6,3 +6,4 @@
 
 
 #define CONFIG_NUM_IRQ_PRIO_BITS	ARM_V7M_NVIC_E000E100_ARM_NUM_IRQ_PRIORITY_BITS
+#define CONFIG_UART_ATMEL_SAM3_NAME	ATMEL_SAM3X_UART_400E0800_LABEL
diff --git a/dts/arm/atmel/sam3x.dtsi b/dts/arm/atmel/sam3x.dtsi
index d5d7f561983..3c610c8ed06 100644
--- a/dts/arm/atmel/sam3x.dtsi
+++ b/dts/arm/atmel/sam3x.dtsi
@@ -29,6 +29,7 @@
 			reg = <0x400E0800 0x124>;
 			interrupts = <8 0>;
 			status = "disabled";
+			label = "UART_0";
 		};
 	};
 };